Marketing

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Native Advertising Trends to Shape the Face of 2019

Today’s internet users are so well-versed at identifying and ignoring promotional content online that digital marketers are finding it harder and harder to get their messages effectively across the virtual sphere. The rise of ad...

5 Ways Technology Will Change Marketing in 2019

With the advent of technology, the field of marketing is changing constantly. In 2019 as well, there are quite a few tech advancements which will induce a change in the field of marketing. We will today...

5 Reasons Why You Should Use Traditional and Digital Marketing

We live in a digital era. An era when technology has erased geographical borders and made vast distances that separate whole continents seem minuscule. In an online world where the other corner of the world...

What Can Companies Do To Improve Their Brand Identity

Many businesses nowadays develop a brand for their company, in order to stand out on the market and have better relations with their customers. However, even brands have difficulties positioning themselves on the market, as...